i7 Marketing Blog

Jun 08

Test Your Business Website with This New Tool from Google

Have you ever wondered if your website is up to speed (both figuratively and literally)? Think about it - most businesses spend thousands of dollars to create and maintain an online venue for clients to find exactly what they are looking for.

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Jun 02

5 Keys to Advertising Your Business Blog on Social Media

We start today with a quiz. How many of you have heard the following statements (in some shape or fashion) before?

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May 23

20 Great Advertising Ideas for Your Small Business

“Outbound (traditional) marketing is dead!!”

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May 03

Is It Time to Outsource Your Marketing?

We are living in an ever-increasing connected world: from Facetime and Skype to Google Hangouts and GoToMeeting, the options and ease of which to connect with others face-to-face is changing the landscape with how we communicate both personally and professionally.

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May 12

How to Use QR Codes to Grow Your Business

Connecting with your offline audience online can sometimes seem harder than it is. Often times businesses will focus on their online audience and neglect possible offline audience. That’s not a bad thing if your audience only spends time online, but that’s not always the case. People still travel to work, go to the movies, go out to eat, play sports - they live offline. They might even still read a magazine or newspaper. Don’t forget about that aspect of their lives.

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May 06

When it Comes to eCommerce: Amazon or Google?

When you think of brand wars in eCommerce search, two of the giants that first pop into mind are Amazon and eBay. However, Google has been moving into Amazon’s territory for a few years now, and has almost completely eradicated products featured on Amazon from its search results.

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Mar 30

Why are People Unfollowing Your Small Business?

Brands are present on social media so they can interact with their fans and customers about various social issues, as well as their own products and services, and provide customer service in fun and exciting ways through various types of content.

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Mar 23

Maximizing Your Social Media Reach Through Hashtags

We've all seen the hashtags (#) on social media, whether it is Twitter, Google+, Facebook, or a few others. But there are two questions at the heart of every hashtag. Why do I use them, and how do I use them in a way that they will benefit my business?

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Mar 16

Google Wants Your Website to go Mobile

You have heard it before and we have said this before and we’ll keep saying this until the world takes notice and catches up with this new trend in business technology. This is why we’re glad Google is finally getting on board and issuing a world-wide announcement,

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Feb 24

Is Facebook Still Right for Your Small Business?

When it comes to small businesses using Facebook, there needs to be an understanding: Facebook’s News Feed exists to make Facebook money. There used to be a time when being on Facebook meant your customers could see your updates, and engage with you simply because you were there. Today, reaching your customer on Facebook is a bit more complicated. Even in the off-chance they see your updates organically, they can choose to scroll right past them without so much as liking your status update, or thinking about its topic as relevant. Nate Elliot shares two options your small business can focus on to bring your audience to Facebook or to turn your focus away from the social network altogether.

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