i7 Marketing Blog

Jul 12

5 Ways to Build and Maintain Your Email List

Email list building is the highest converting marketing channel, period. So, it seems like a no-brainer to make sure that your business is building an extensive email list. The uses of email marketing are virtually limitless. It can be used to sell products, inform about new products, update changes in services, announce big sales, segment your audience into affinity groups to ensure they receive exactly what they want, and so on.

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Jul 05

How Twitter's New Engage App Will Help Your Business

What’s the key to good data? Making sure that you can use that data to understand the needs and values of your customers, and ultimately will lead to increased sales.

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Jun 08

Test Your Business Website with This New Tool from Google

Have you ever wondered if your website is up to speed (both figuratively and literally)? Think about it - most businesses spend thousands of dollars to create and maintain an online venue for clients to find exactly what they are looking for.

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Jun 02

5 Keys to Advertising Your Business Blog on Social Media

We start today with a quiz. How many of you have heard the following statements (in some shape or fashion) before?

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May 23

20 Great Advertising Ideas for Your Small Business

“Outbound (traditional) marketing is dead!!”

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May 03

Is It Time to Outsource Your Marketing?

We are living in an ever-increasing connected world: from Facetime and Skype to Google Hangouts and GoToMeeting, the options and ease of which to connect with others face-to-face is changing the landscape with how we communicate both personally and professionally.

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May 12

How to Use QR Codes to Grow Your Business

Connecting with your offline audience online can sometimes seem harder than it is. Businesses will often focus on their online audience and neglect the potential offline audience. That’s not a bad thing if your audience only spends time online, but that’s not always the case. People still travel to work, go to the movies, go out to eat, play sports - they live offline. They might even still read a magazine or newspaper. Don’t forget about that aspect of their lives.

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Mar 30

Why are People Unfollowing Your Small Business?

Brands are present on social media so they can interact with their fans and customers about various social issues, as well as their own products and services, and provide customer service in fun and exciting ways through various types of content.

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Mar 16

Google Wants Your Website to Go Mobile

You have heard it before and we have said this before and we’ll keep saying this until the world takes notice and catches up with this new trend in business technology. This is why we’re glad Google is finally getting on board and issuing a world-wide announcement,

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Feb 04

Understanding Yelp for Your Small Business

Welcome to the dawn of a new era where everything that is done on social media is trackable; analyzed more than ever before; and can be paid for in order to increase or improve results.

Yelp was in the center of customer review websites last year, and we want to tackle those concerns and clear any doubts you may have in order to help you make wise decisions that will determine whether what people say about your business online is creating a need among your audience to purchase your services.

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